pricing method

pricing method
марк. метод ценообразования (конкретный метод расчета цены товара, определенным образом учитывающий издержки производства, среднюю прибыль, величину спроса, цены конкурентов и т. п.; условно все методы установления цены можно разделить на: методы, базирующиеся главным образом на затратах производства и желаемом уровне прибыли, методы, основанные на величине спроса и оценке товара потребителями, и методы, базирующиеся на копировании поведения конкурентов)
See:
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метод калькуляции цен

Англо-русский экономический словарь.

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  • Pricing strategies — for products or services include the following: Contents 1 Competition based pricing 2 Cost plus pricing 3 Creaming or skimming 4 Limit pricin …   Wikipedia

  • Pricing — is one of the four p s of the marketing mix. The other three aspects are product, promotion, and place. It is also a key variable in microeconomic price allocation theory.Price is the only revenue generating element amongst the 4ps,the rest being …   Wikipedia

  • pricing model — ➔ model * * * pricing model UK US noun [C] ► COMMERCE, MARKETING a method for deciding what prices to charge for a company s products or services: »The change in the group s pricing model for its directory service saw it shift from charging… …   Financial and business terms

  • pricing policy — method offered by manufacturers on how to set prices on their products …   English contemporary dictionary

  • List of The Price Is Right pricing games — Pricing games are featured on the current version of the game show The Price Is Right. The contestant from Contestants Row who bids closest to the price of a prize without going over wins it and has the chance to win additional prizes or cash in… …   Wikipedia

  • Transfer pricing — refers to the pricing of contributions (assets, tangible and intangible, services, and funds) transferred within an organization. For example, goods from the production division may be sold to the marketing division, or goods from a parent… …   Wikipedia

  • Cost-plus pricing — is a pricing method used by companies to maximize their profits. The firms accomplish their objective of profit maximization by increasing their production until marginal revenue equals marginal cost, and then charging a price which is determined …   Wikipedia

  • Value-based pricing — Value based pricing, or Value optimized pricing is a business strategy. It sets selling prices primarily, but not exclusively, on the perceived value to the customer, rather than on the actual cost of the product, the market price, competitors… …   Wikipedia

  • Variable Cost-Plus Pricing — A pricing method in which the selling price is established by adding a markup to total variable costs. The expectation is that the markup will contribute to meeting all or a part of fixed costs, and generate some level of profit. Variable cost… …   Investment dictionary

  • Rate of return pricing — Target rate of return pricing is a pricing method used almost exclusively by market leaders or monopolists. You start with a rate of return objective, like 5% of invested capital, or 10% of sales revenue. Then you arrange your price structure so… …   Wikipedia

  • Average Cost Pricing Rule — A pricing strategy that regulators impose on certain businesses to limit the price they are able to charge consumers for its products/services equal to the costs necessary to create the product/service. This implies that businesses will set the… …   Investment dictionary


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